Did you know that one of 60 million Europeans have never used the internet, and 45% of Europeans don’t have enough digital skills? This made me think about the fact that I take for granted both internet connection and my digital literacy. It also made me reflect on how much my offline life is a result of my online communication and activities.
I went to a place between comfort and uncomfort, order and chaos, knowing and not. I was in Athens experiencing ‘Art of Hosting’ (also called ‘Participatory Leadership’). l expected a training giving me tools to work participatory, instead l left with much more; a new set of glasses, insights and friendship.
Instead of focusing on the few but loud voices on the extreme side, we should move our focus to the middle when designing a campaigns. Although we would like to win the most radical over on our side, we should ask if it in fact isn’t a bigger audience we would like to reach, those that can be ‘moved’ by our messages.
Tech-sceptic colleagues and friends often say they do not see the purpose of twitter, and if they have an account they rarely check it or do not really know how it works. I therefore thought I share few reasons why I tweet that I hope I might spark some curiosity.
‘The Tipping Point’ by Gladwell is about going viral, in real life. The simple recipe is valid even online, you need a few people, a sticky message and the right context and circumstances. The epidemics ends when we become immune, as with emails: the more we get the more selective we become and the shorter we reply.
How wide is the world web? We rarely read more than 140 characters, and rather watch videos or photos. We use apps, with algorithms and advertisement that present us with tailored and biased feed. At the same time, we can connect and reconnect with people we otherwise would have left behind, or never interacted with in the first place.
Ten years ago I got my first iBook. After reading ‘Becoming Steve Jobs’ I decided to share why I am an Apple fan. Apple is not flawless and Steve Jobs was not born a great leader. On the contrary, he failed big time, but he learned from his mistakes. Apple embrace diversity and equality, because ‘inclusion inspires innovation’.
In the aftermaths of the terrorist attack in Paris and the security threats in Brussels, reading Kahneman has struck me as timely insightful to further comprehend the way fear works; due to the attacks and threats as well as the disturbing spill-over effects it has had on immigration and racism.
This week I ended up in a discussion at work with interesting people from across Europe on how human rights advocates can use social media to raise awareness and change attitudes. Excited after our short talks I continued thinking about what is needed, and pinpointed a few preconditions that we tend to pay too little attention to.
Reading Kahneman’s ‘Thinking, Fast and Slow’ (2011) has helped me to better understand how come human rights lobbyists in the European Union (like me) – despite our solid arguments – often lose against populists and eurosceptics that seemingly effortlessly glamour voters with their simplistic rhetorics and appealing emotions.